Business of Software 2011 will be streaming the sessions live this year. To register, visit the web site.
Unfortunately, the Business of Software web site is scant on details of the sessions. To help friends to schedule their days, I’ve copied the schedule here and filled in details from the conference brochure. Times not listed are for breaks, meals and networking. See the full schedule here.
If you want to follow the live discussion from the conference on Twitter, the hash tag is #BoS2011.
Enjoy.
Monday, October 24th | |
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9:00a – 10:30a | How to Create New Growth Businesses in a Risk-Minimizing Environment Clayton Christensen – Professor of Business Administration at Harvard Business School |
10:45a – 11:45a | Naked Business: How I made money through honesty than through typical business behavior Jason Cohen – Founder of Smart Bear Software |
11:45a – 12:45p | Business Competitive Advantage through Business Model Thinking Alex Osterwalder – Author of Business Model Generation |
2:00p – 3:00p | Insights and Musings on the Business of Software Dharmesh Shah – CTO of HubSpot |
3:15p – 4:30p | Workshops |
4:45p – 5:45p | SaaS and the Art of Pricing Jeff Lawson – CEO of Twilio |
5:45p – 6:15p | How to make sure your business is on the right side of history through code and culture Tobias Lütke – CEO & Founder of Shopify |
Tuesday, October 25th | |
9:00a – 10:00a | Engineering Your Marketing Outcomes Patrick McKenzie – Founder of Bingo Card Creator |
10:15a – 11:15a | Making social media work in business to business Laura Fitton – Inbound Marketing Evangelist at HubSpot |
11:15a – 12:15p | Unleashing Creativity Josh Linkner – Founder & Chairman of ePrize |
1:30p – 2:30p | Praxeology: Lessons from a lost science Rory Sutherland – Vice Chairman of Oglivy Group |
2:30p – 3:15p | Lightning Talks |
3:45p – 4:45p | A litany of product management mistakes at Freshbooks Michael McDerment – CEO and Co-Founder of Freshbooks |
4:45p – 5:45p | An interview with John Nese Peldi – Founder & CEO of Balsamiq; John Nese – Owner of Soda Pop Stop |
Wednesday, October 26th | |
9:00a – 10:00a | The art of asking Paul Kenny – Top Sales Trainer |
10:15a – 11:15a | Creating a data-driven business David Cancel – Founder & CEO of Performable |
11:15a – 12:15p | Using software to make the world suck less Alexis Ohanian – Co-Founder of reddit.com, Founder of Breadpig |
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